Do Insurance Bots Dream of Mitigating Risk?
Kaushik Gohain & Prateek Vijayvergia | December 06, 2017
The recent appearance of “Blade Runner: 2049” in movie theaters is yet another reminder of the human fascination with robots taking over the world. The infamous slogan of the Tyrell Company in 1982’s original franchise installment, “more human than human,” eerily foretells of a world where machines replicate the characteristics and capabilities of humans, to the point where differences become indistinguishable. Cue countless other movies in which robots attempt just such a take-over, a list which memorably includes Arnold Schwarzenegger’s “Terminator,” and Skynet’s eventual moment of self-awareness.
Whether the motivating factor is curiosity or fear, many people observe the ever-increasing pace of developments in intelligent technology across industries with cynicism and suspicion, often skeptical of potential benefits or even gripped by paranoia regarding the conflicts. Insurance, in fact, is among the service industries searching for smart technology integration and adaptational approaches — as its traditional workforce converges with a wide variety of cognitive machines impacting both global operations and local processes.
The prominence of InsurTech and the rise of ever more intelligent technologies, including artificial intelligence (AI), machine learning, and robotic process automation (RPA), mean once hypothetical scenarios are beginning to look a lot less like cheesy sci-fi and more like reality. Today, insurers and industry stakeholders are increasingly questioning how intelligent technologies will affect the industry’s workforce and its age-old, reliable workflows.
Living the Dream
Playing out the “Blade Runner” analogy in which humans once questioned whether androids “dream of electric sheep,” it seems appropriate to wonder if insurance bots may one day dream of mitigating risk. Said another way, the potential for cognitive technology to have a significant impact on how the insurance industry manages risk is certainly at hand, but so is the hype. Undeniably, changes brought about by intelligent technologies are already evident, and it is prudent to pay attention. Just consider the near obsolescence of paper maps and travel agents as society ushers in the era of drones and driverless cars, which can be remotely maneuvered and trackable anywhere on the face of the earth.
For the insurance industry, the dramatic impacts experienced almost daily and driven by the evolution of intelligent technology are both exciting and alarming. There are already many examples of insurance companies using intelligent and cognitive technology to augment workforces, thereby increasing efficiency, improving customer experience, and cutting costs. Simultaneously, intelligent technology is also supplanting traditional roles in the insurance lifecycle. Today, chatbots can easily confirm first notice of loss (FNOL) for affected policyholders in a move toward touchless claims, and sophisticated rules engines can drive straight-through processing (STP) of new business for applications which fall within customized risk appetites.
Adapt or Perish
Where does this leave the average insurance employee – the coder, the underwriter, the claims handler? As data ubiquity continues to empower intelligent technology and spawn process automation, the industry struggles to adapt, but is also excited about the possibilities. Insurance companies are already experiencing shortages in once indispensable positions such as insurance adjusters, for example. Meanwhile, distribution channel talent and expertise is dwindling, with the average age of the independent agent approaching 60. Are such positions fated to be replaced by algorithms, automated workflows, and self-service processes? Clearly, to become complacent is to become obsolete. Professionals, especially newcomers to the insurance ecosystem, should consider and seek new skills — for example, insurance data sciences — with which to better contribute in an industry increasingly reliant on data-driven, smart technology, and automated processes.
As insurance companies become more data-enabled and technology-empowered, the previously separate functions of operations and IT will likely merge and integrate more directly. In addition, the role of the insurance knowledge worker will increasingly transition from a preponderance of manual and repetitive tasks to making informed decisions, analyzing the outcomes, prescribing ways to optimize future activities and predicting the factors that could disrupt or accelerate productivity. Rather than endangering business or service-oriented jobs in the modern insurance enterprise, machines will likely take over repetitive or cyclical tasks, allowing skilled workers to focus on complex risk management, product/market administration, and policyholder service responsibilities.
Bang for Your Automation Buck
Underwriting is one of the key insurance lifecycle areas in which intelligent technology can make significant impact. To realize the benefits, however, insurers must first be open to converting arcane processes. Most insurance applications today, for example, still require answers to outdated questions as the prerequisite for determining risk and exposure.
Typically, the assumption is that such questions are regulatory requirements, or that change is unreasonable because there has always been a certain way to get things done throughout the insurance value chain. As it turns out, neither of those factors prohibit positive change. Personal auto insurers, for example, still typically ask policyholders for miles driven to work each day, even though the Coalition Against Insurance Fraud identifies this question as one of the top instances leading to intentional or unintentional fraud. Furthermore, most modern underwriting platforms are capable of easy callouts to third-party data providers for accurate integration of this information.
Intelligent technology can also help to improve efficiency in the underwriting process and alleviate the overburdening of risk evaluation teams. When underwriters are overworked, the logjams can easily result in slower processing times, inaccuracies, distribution channel delays and loss of business or credibility in preferred markets. The introduction of RPA, driven by customized business rules, can help insurers better manage the risk assessment workflow challenges.
Be the Change
Before insurance professionals start planning a career change, however, some consolation may be found in the fact that technology is not the silver bullet. While algorithms can help to more accurately evaluate risk based on new sources of data, the mere replication of such tasks does not make technology “more human than human.” Knowledge workers alone possess the intellect, experience, and intuitiveness to understand the multi-faceted, dynamic environment of risk management. That said, it is also judicious to proactively plan for the impact of technology in transforming roles, responsibilities, and industry processes.
Fortunately, there are also robust, industry-expert partners, and consultative enablers in the journey of mastering intelligent technology for optimal business outcomes. Increasingly, insurance organizations are turning to the specialized services and capabilities of insurance-focused, managed services providers to efficiently augment and strengthen plans and methodologies for integrating emerging automation.
As movie-goers enjoy “Blade Runner: 2049,” and other sci-fi films that challenge the boundaries of human-machine interactions, there is comfort in knowing that the Tyrell Company’s ominous vision remains a pure fantasy for now. But insurance organizations would do well to anticipate the impact of intelligent technology as a catalyst for growth in the fast-evolving insurance landscape.
Kaushik Gohain is vice president, insurance operations, and Prateek Vijayvergia is vice president, application management and technology services at Xceedance.
- Strategic Planning in the “New Normal” Digital Era of Insurance – Your Next Move
- Insurer Tech Investment Priorities See Major Shift in a Post-COVID World
- Plug and Play Selects 25 Insurtech Startups for Winter Batches
- Digital Transformation – A Top Strategic Priority and New Reality
- Four Steps to Successful Migration of Insurance CCM Applications
- COVID-19 Accelerates Insurance Digitalization to Meet Customer Demand: World InsurTech Report 2020
- Electronic Chat with Greg Williams, Co-Founder, President & CEO, Acrisure
- Electronic Chat with Matt Perlman, Partner, IA Capital Group
- Insurer Digitalization: Are you a Competitor or a Laggard?
- Leaders are Leading and Creating the Future of Insurance Distribution
- 3 Things You Need to Know About No-Code
- Electronic Chat with Adam Kiefer, CEO, Talage
- Underwriting in 3D: Using Data to Adapt and Improve Life Insurance Sales
- Getting Past the "Gelato Syndrome"
- Insurers Know CX/UX is Important, but Don't Agree on Execution, Study Finds
- Electronic Chat with Steve Lekas, Branch Insurance
- How AI Can Attract Millennial Talent to the Insurance Industry
- Preventing Data Breaches
- A New Boom for Life Insurance: Shifting Away from the 250-Year-Old Policy Transaction
- Electronic Chat with Ty Harris, Founder and CEO, Openly
- A Digital Wildfire Creates a Burning Platform for Digital Insurance Business Transformation
- Digitalization, COVID-19 Spurring More IT Investment in Cybersecurity
- Electronic Chat with Michael DeGusta, CEO, ClarionDoor
- U.S. Consumers Significantly Underestimate Flood Risk, New Survey Finds
- The Future of Insurance: Opportunities in Ecosystems
- Electronic Chat with Todd Greenbaum, CEO, Input 1
- Majesco to be Acquired by Thoma Bravo
- The Evolving Role of Managing General Agencies
- Electronic Chat with Char Hu
- Electronic Chat with Allan L. Egbert, Jr.
- Electronic Chat with Christopher Tramontano and Zbigniew Gawienczuk
- Data Science is Gelato
- Insurance Innovation: Alive and Kicking
- Independent Agents Divided on Digital Experience, New Survey Finds
- Electronic Chat with Michael Jones
- Electronic Chat with Paul VanderMarck
- As Auto Insurance Premiums Shrink, Insurers Need Mobility Ecosystem, New Study Finds
- Property & Casualty Insurers Raise Digital Games as COVID-19 Elevates Customer Expectations, J.D. Power Finds
- Electronic Chat with Bobbie Shrivastav
- Meet the Board: Marissa Buckley
- Big Data and Insurtech: A Carrier Perspective
- Traditional Insurers Need Open Ecosystems, Partnerships to Remain Competitive, CapGemini Report Finds
- Electronic Chat with John C. Siegman
- 4 Ways AI is Empowering Insurers During COVID-19
- 6 Big Changes to Insurance from the COVID-19 Crisis
- Electronic Chat with Christopher Ewing
- Independent Agency Staff Morale High During COVID-19, New Survey Finds
- Electronic Chat with Brad Epker
- Tapping AI to Improve Policyholder Experience
- Electronic Chat with Manisha Bhargava
- ITA Pro Magazine, March/April 2020
- COVID-19 a Game Changer for Workers’ Comp
- Electronic Chat with Steve Comer
- COVID-19 Pandemic Forces Cancellation of ITA LIVE 2020
- Leveraging Digital Resources in the Time of COVID-19
- Electronic Chat with Robert Hartwig on COVID-19 and Insurance
- Celent Study: Most Small Businesses Still Unclear on Importance of Cyber Insurance
- The January/February 2020 ITA Pro is here!
- Deloitte: New C-Suite Roles Mean More Opportunities for Women
- Electronic Chat with Pankaj Parashar
- Electronic Chat with Tara Kelly
- Electronic Chat with Chuck Wilson
- ITA, InsNerds Collaborate to Enhance ITA LIVE 2020 Content and Coverage
- How SMBs Can Compete in Digital Ecosystems in the 2020s
- 4 Ways Insurance Can Prepare for New Data Privacy Laws
- Brewer Lane Ventures Launches and Hires Insurtech Vet Martha Notaras as Managing Partner
- 2020 GIA Cohort Launches on January 14
- The November/December 2019 ITA Pro is here!
- Electronic Chat with Joshua Snead
- Electronic Chat with Wendy Aarons-Corman
- Simplifying the Move to a Third-party Print Provider
- Take a Business-Driven Approach to Continuous Improvement for Core Systems and Processes
- Electronic Chat with Ron Glozman
- Guidewire’s Data Guru Mike Byam on How Insurers are Using Internal and Third-Party Data
- Electronic Chat with Russ Bostick
- Electronic Chat with Rock Schindler
- Electronic Chat with John Siegman
- Electronic Chat with Martin Burlingame
- Insurtech Landscape 2019: Top 5 Takeaways
- Grinnell Mutual Tackles Massive Transformation -- in Stride
- A Candid Conversation with Paul Mang
- SageSure Insurance Managers Improved Competitiveness by Consolidating Payments to a Single Digital Platform
- Digital Does Matter in Insurance-- And Insurers are Missing the Mark
- The 22nd-Century Insurer: Taking a Cloud-First IT Approach
- The September/October 2019 issue of ITA PRO magazine is now available in digital format here:
- ITA Pro Magazine May/June 2019
- Spotlight on the 2019 IASA Conference
- ValueMomentum Selects Erie as Site of Regional Development Center
- Capgemini and Majesco Become Alliance Partners
- Electronic Chat with Dr. Dan Shoham
- Electronic Chat with Todd Greenbaum
- Martha Notaras: The “Outsider” with an Amazing Inside View
- Electronic Chat with Larissa Tosch
- Martha Notaras Will Join ITA LIVE 2019 as a Keynote Speaker
- Five Things to Consider When Evaluating Your Cyber Risk
- ITA Pro Magazine, January/February 2019
- Synergy Between Insurers' IT and Analytics Teams Key to Operationalizing Insights, Says Novarica
- Major Ransomware Attack Could Hit U.S. with $89B In Economic Damages
- ITA Announces 1st of Three Keynote Speakers at ITA LIVE 2019
- Electronic Chat with Jeroen Morrenhof
- Legacy Systems Are Dead. Really? Don't Count On It.
- Now Accepting Nominations for the 2019 ITA Bridge Awards
- It's time to register for ITA LIVE!
- Registration is Now Open for ITA LIVE 2019!
- What to Expect from a Digital Experience Platform Implementation
- ITA Pro Magazine September Edition is Now Available
- It's National IT Professionals Day
- Save the Date for ITA-LIVE 2019
- OneShield Software and UrbanStat Work Together to Improve Real-Time Analytics and Risk Decision-Making
- ITA LIVE 2019 - SAVE THE DATE!
- Insurance Technology Association Announces New Editor-in-Chief
- August 2018 Edition ITA Pro Magazine is Now Available
- Enterprise Architecture in an Agile World
- Top 10 Tips for Securing Your Mobile Devices and Sensitive Client Data
- Industry Insight: 4 Global Insurance Trends in Digital, Data, Content Services and Security
- Diving Deeper into Prioritizing Your Strategic Digital investments
- Why Content Rules
- How Mass Personalization Will Open the Small Business Benefits Market
- At Year End 2017, Will Your Organization Be Protected from Cyber Risks?
- Do Insurance Bots Dream of Mitigating Risk?
- Conditioned to Respond
- Managing & Mobilizing Insurance Data in a Connected World
- Race to the Finish Line
- New Tools, New Opportunities in Claims
- ITA LIVE: Reaching Insurance Industry Crossroads
- Advice to Insurance IT Leaders: Keep Your Eye on the Ball
- New Date, Venue for ITA LIVE 2017
- Guidewire Makes Major Push to Small and Midtier Market by Acquiring ISCS
- Insurance Disruption is Happening Right Now
- Insurity Adds Strategic Investment Partner, General Atlantic
- Beyond Transformation: The Convergence of Finance, Risk, and Actuarial Functions
- The Rapid Evolution of Consumer Protection Regulation
- Talent Hunt: Finding, Attracting, Retaining Top People
- Insurers Flexing Their Distribution Models
- Technology Driving Disruption in Insurance
- Fear of ‘Next Bubble’ Challenges Life, Annuity Carriers
- Technology Allows Commercial Lines Insurers to Stand Out
- Single Sign-on Viewed as Biggest Tech Challenge for Agencies
- ISCS Observes 20th Anniversary; Scurto Predicts Major Changes Ahead
- Policyholders and Their First Impressions
- Progressive Making Progress on the UBI Front
- High and Dry: Insurers Search for Disaster Recovery Plans
- Insurers Sign The (Un)Dotted Line
- Reflections of a Retired Insurance CIO
- Mobile Device Management Just One Answer to BYOD Issue
- Lessons from GEICO and Progressive on Winning the Critical Buying Stage
- You Are a Target for a Cyber Attack
- Web-based Systems are the Next Evolution in Claims Technology
- Gaining a “Wow” Experience from Web Users
- Time to Shift from Business/IT Alignment to Business/IT Alliance
- Healthcare Insurers Changing to Consumer Model
- Organization is the Key for Selecting Software Vendors
- Analysts Expound on the Needs of the Mid-tier Insurance Market
- Finding the Cure for Obamacare’s Website
- New Software Solutions Benefit Insurers on the Inside and Outside
- Products, Market Impede Investment in Systems for Life Insurers
- Combatting Cyber Threats: Predict, Prevent, Persist
- The Future of Telematics Heads Beyond Insurance
- The Shame in Cyber Security Lapses
- Building Policy Administration Systems for the Future
- Insurers Look Into The Eyes of Their Policyholders
- It’s a New Dawn for the ITA
INSURANCE IT NEWS
- Canal Insurance Selects One Inc for Digital Payments
- Trillium Mutual Insurance Company Selects Guidewire for Business Innovation and Growth
- Covr Financial Technologies Names Scott Ewing Head of Direct Distribution
- Sapiens Partners with GreenRoad Technologies to Improve Driver Safety & Personalize Driver Insurance Premiums
- SBLI and Afficiency Inc. Announce Strategic Partnership
- Flueid Announces Appointment of New Chief Information Officer
- Vertafore Announces First Release of Commercial Submissions Platform
- Next Insurance Raises $250 Million in Series D Financing
The Email Chat is a regular feature of the ITA Pro magazine and website. We send a series of questions to an insurance IT leader in search of thought-provoking responses on important issues facing the insurance industry.
ITA LIVE 2020
ITA LIVE 2020 –SAVE THE DATE!
April 5th – 7th, 2020
The Diplomat Resort
Become a member today to receive updates – www.itapro.org/MR
BLOGS AND COLUMNS
Insurance leaders have accepted the fact that we're never going back to pre-COVID "normal." And it's a great opportunity, says Denise Garth of Majesco... READ MORE
Future market leadership will be defined by a new digital foundation and business model that embraces customer, technology and market boundary changes... READ MORE
You have surely heard it said that small businesses are the growth engine for America. Today, the phrase has a special ring to it for benefits... READ MORE
With stagnant growth and lingering low interest rates, the life insurance industry faces a challenging future... READ MORE
Finding insurance carriers willing to write commercial lines risks has always been a challenge for producers... READ MORE
As Guidewire Software prepares for the start of Connections, its 11th annual user conference that begins on Nov. 2, Brian Desmond, chief marketing... READ MORE